![]() ![]() Ewing s compelling prose makes his book read like entertainment more than education, and the story of Volkswagen s fall how the company cheated emissions-testing devices, was exposed by West Virginia University researchers, and, finally, was publicly cited by the EPA is a study in corporate hubris. ![]() ![]() The challenge for regulators lay in both measuring dangerous emissions and working out how to apply those measurements to a wide variety of cars and the conditions under which they are driven. Fast-forward to the 21st century, when new environmental concerns put a damper on this rapid growth. Most interesting to many readers will be Volkswagen s genesis as the people s car, a Nazi propaganda tactic and particular pet project of Hitler s that was intended to showcase Germany s coming prosperity. ![]() Ewing creates a compelling narrative out of corporate history, tracing Volkswagen s growth from 1937 to the present to show the evolution of a strikingly top-down, hierarchical culture. New York Times reporter Ewing has written a fascinating expos of Volkswagen s rise to becoming the world s largest auto maker, a goal the company reached in 2015 just months before scandal broke over its emissions fraud. ![]()
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